Cookies and Similar Technologies
Last Updated: 26 March 2020
What are cookies?
Cookies are small data files that are placed on your computer or mobile device when you visit a website or use an online service. Cookies are widely used by organizations (like Butterfly) in order to make their websites or services work, or to function more efficiently, as well as to provide reporting information. There are two types of cookies: session cookies and persistent cookies. Session cookies are stored in temporary memory, not retained after an end-user's browsing session ends and do not obtain information from the end-user's device. On the other hand, persistent cookies persist on your device in the browser's subfolder and are activated again once you visit the site that created the particular cookie and remains for the duration period set within the cookie's file.
Cookies set by the website or service operator are called "first party cookies". Cookies set by parties other than the website or service operator are called "third party cookies". Third party cookies typically enable certain third party features or functionality to be provided on or through websites or services (such as, advertising, interactive content and analytics). The parties that set these third party cookies can recognize an individual's computer both when they visit the website or use the service in question and also when they visits certain other websites.
What cookies do we use and why?
There are three types of cookies that we may use:
Required cookies: These are cookies, also known as 'essential' or 'strictly necessary' cookies that are required for technical reasons in order for the Sites to operate. Without these cookies, the Sites would not be able to function. We want you to understand these required cookies, and why we use them, but we don't need to get your consent to use them on our Sites as we use these cookies only to provide you with services or information that you have requested.
Functional cookies: These cookies may be used to enhance the performance and functionality of our Sites; to manage your preferences; to analyze and personalize your use of, or to generally help us better understand how our Sites are being used. We think that these cookies will improve your experience when using the Sites but are non-essential to their use. As such, you may disable these cookies as set forth below, however please be aware that, without these cookies, certain functionality (like videos) may become unavailable.
Advertising/targeting cookies: These cookies are used to make advertising messages more relevant to you. They perform functions like preventing the same ad from continuously reappearing, ensuring that ads are properly displayed for advertisers, and in some cases selecting advertisements that are based on your interests. You may disable the use of these cookies as set forth below.
What cookies do we serve?
The specific types of first and third party cookies served through our Sites and the purposes they perform are described in our Cookie Preference Center.
You can review the cookies that we use as well as configure preferences about what cookie categories we store, when you access our Sites, by visiting the Cookie Preference Center, available here: